THE CLIENT

Based out of Harlem, this Theatre Company produces and uplifts artists of color for over a decade. It is a company of actors, writers, producers, and directors hungry to share the stories of their communities and cultures.  They create an artistic social movement by developing and producing new work by artists of color. Engaging audiences in a rich theatrical dialogue, enlightening communities about the important issues affecting our world, and empowering artists to celebrate the many sides of their unique voices. 

PROJECT OVERVIEW
 
At the beginning of 2015, I had the privilege of joining The Movement Theatre Company on a mission to re-brand their identity. The task at hand was to create a fresh and modern urban visual identity that truly represented the essence of the company, aligning with the remarkable work they had cultivated throughout the years.
During this rebranding process, I took on the challenge of redesigning the logo, revamping the website, and creating all-new marketing materials. The aim was to capture the spirit and vision that the producers had meticulously nurtured, ensuring that every aspect of the visual identity accurately reflected the identity they had built.